Dan Ariely at The Regulator

The best-selling author of Predictably Irrational (and a store favorite) will discuss his new book, The (Honest) Truth About Dishonesty. Let’s be honest—at least for a minute. We like to believe that a few bad apples spoil the virtuous bunch. But research shows that everyone cheats a little—right up to the point where they lose their sense of integrity. Come hear what one of the most interesting minds on the planet has to say about what keeps on honest. And what helps us cheat!